Last updated: July 2026 — James Wilson, Mysparklingdiary

Affiliate Disclosure

Last Updated: January 2026

At Mysparklingdiary (mysparklingdiary.com), we believe in transparency with our readers. This page explains how we earn revenue and how that relationship works alongside our commitment to providing independent, unbiased casino reviews.

What This Website Does

Mysparklingdiary is an independent online casino review website operated by James Wilson. Our mission is to provide UK players with honest, thorough reviews and recommendations of licensed online casinos and gambling operators. We evaluate casinos based on rigorous criteria including licensing, security, game selection, customer support, and user experience.

Affiliate Relationships and How We Earn Revenue

Mysparklingdiary participates in affiliate marketing programmes with various online casino operators and gambling platforms. This means when you click on certain links on our website and complete qualifying actions—such as creating an account or making a deposit at a casino—we may earn a commission or referral fee from that operator.

How Affiliate Links Work

• We include links to online casinos throughout our reviews and recommendation pages
• These links contain tracking codes that identify traffic coming from Mysparklingdiary
• If you click a link and sign up or deposit, the operator tracks this and pays us a commission
• You pay nothing extra—the cost to you remains identical whether you use our links or visit the casino directly
• Our affiliate commissions come from the operator's marketing budget, not from player funds

Independence and Editorial Integrity

Our affiliate relationships do not influence our reviews or recommendations. James Wilson maintains complete editorial independence when evaluating casinos. This commitment to objectivity is essential to our credibility and value to our readers.

Specifically:

• We review casinos based on merit, not on commission rates or affiliate payouts
• We include casinos we do not have affiliate relationships with if they deserve recommendation
• We criticise casinos fairly, even if we earn commissions from them
• No operator can purchase positive reviews or guarantee favourable coverage
• Our review methodology remains consistent across all casinos, regardless of affiliate status

Our Review Methodology

James Wilson employs a comprehensive evaluation process for every casino reviewed on Mysparklingdiary:

• Licensing and Regulation: Verification of valid gaming licences from recognised authorities (UKGC, Malta, Gibraltar, etc.)
• Security and Fairness: Assessment of SSL encryption, data protection, and third-party audit certifications
• Game Quality: Evaluation of software providers, game variety, and user experience
• Bonus Terms: Transparent analysis of welcome offers, wagering requirements, and terms and conditions
• Customer Support: Testing of support channels, response times, and helpfulness
• Payment Methods: Review of deposit and withdrawal options, processing times, and fees
• User Feedback: Consideration of independent player reviews and complaint histories

About James Wilson

James Wilson is an experienced gambling industry analyst with extensive knowledge of online casinos, betting platforms, and player protection regulations in the UK and Europe. His expertise, combined with his commitment to honest evaluation, ensures that Mysparklingdiary reviews are informed, fair, and trustworthy.

Responsible Gambling

We encourage all readers to gamble responsibly. Gambling should be treated as entertainment only, never as a source of income. If you experience gambling-related problems, please contact the National Problem Gambling Clinic or visit gambleaware.co.uk for support.

Questions or Concerns?

If you have questions about our affiliate relationships or review process, please contact James Wilson directly through our website contact form. Transparency and reader trust are our top priorities.